Eternal Quest for the Best: Sequential (vs. Simultaneous) Option Presentation Undermines Choice Commitment
Mogilner, Cassie and Michael I. Norton (2018), "Preferences for Experienced versus Remembered Happiness," Journal of Positive Psychology
How Happiness Affects Choice
Mogilner, Cassie, Jennifer Aaker, and Sepandar D. Kamvar (2012), “How Happiness Affects Choice,” Journal of Consumer Research
Giving Time Gives You Time
Mogilner, Cassie, Zoë Chance, and Michael I. Norton (2012), "Giving Time Gives You Time," Psychological Science
Non-Profits Are Seen as Warm and For-Profits as Competent: Firm Stereotypes Matter
Aaker, Jennifer L., Kathleen D. Vohs, and Cassie Mogilner (2010), “Non-Profits Are Seen as Warm and For-Profits as Competent: Firm Stereotypes Matter,” Journal of Consumer Research
If Money Does Not Make You Happier, Consider Time
Aaker, Jennifer L., Melanie Rudd, and Cassie Mogilner (2011), “If Money Does Not Make You Happier, Consider Time,” Journal of Consumer Psychology
The Shifting Meaning of Happiness
Mogilner, Cassie, Sepandar D. Kamvar, and Jennifer Aaker (2011), “The Shifting Meaning of Happiness,” Social Psychological and Personality Science
The Pursuit of Happiness: Time, Money, and Social Connection
Mogilner, Cassie (2010), “The Pursuit of Happiness: Time, Money, and Social Connection,” Psychological Science
The Mere Categorization Effect: How the Presence of Categories Increases Choosers’ Perceptions of Assortment Variety and Outcome Satisfaction
Mogilner, Cassie, Tamar Rudnick, and Sheena S. Iyengar (2008), “The Mere Categorization Effect: How the Presence of Categories Increases Choosers’ Perceptions of Assortment Variety and Outcome Satisfaction,” Journal of Consumer Research
Time Will Tell: The Distant Appeal of Promotion and Imminent Appeal of Prevention
Mogilner, Cassie, Jennifer L. Aaker, and Ginger L. Pennington (2008), “Time Will Tell: The Distant Appeal of Promotion and Imminent Appeal of Prevention,” Journal of Consumer Research